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description: Create a one-page business model using Lean Canvas
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# Lean Canvas (Ash Maurya)

Capture your entire business model on a single page by filling in nine blocks. Use when starting a new product or startup and you need to quickly articulate and stress-test the business model.

## Steps

1. **Problem** — list the top 3 problems your target customers face.
2. **Customer Segments** — define who has these problems; identify early adopters.
3. **Unique Value Proposition** — write one clear sentence on why you are different and worth attention.
4. **Solution** — describe the simplest solution for each problem.
5. **Channels** — list how you will reach your customers.
6. **Revenue Streams** — define how you will make money.
7. **Cost Structure** — list major costs.
8. **Key Metrics** — identify 3-5 numbers that tell you the business is working.
9. **Unfair Advantage** — state what cannot be easily copied or bought.

## Output Format

A single-page canvas grid with all nine blocks filled in concisely — each block should be 2-4 bullet points maximum.
